If I had a dime for every time a small business owner told me they were uncertain about social media, I’d buy Google. Dozens and dozens of SMBs have told me they know they should be on social media and they see the incredible value of it, but for whatever...
Six-pack abs take work! It’s one thing to see a 20-year old claiming to be allergic to his shirt while flashing a six-pack on Daytona Beach. It’s another thing to see a 40-something not ashamed to show the world they are the 1% of their age group with a...
Social media is the most popular form of connection for businesses today. Email still has its place and value in marketing, without any doubt, but it’s not nearly as visible as social media. The opportunity to build an entrepreneur’s platform is squarely...
As the name suggests, Social Media Tools 101 is a series of posts to help beginners understand some of the wonderful social media management apps and tools available today. What is Social Oomph? Social Oomph is the one social media management tool I’ve heard...
Twitter is such a powerful marketing tool, but too many users try to cram an entire marketing message into 140 characters. What if there was a way to make every tweet carry a stronger message? Pardot.com has created a great infographic called “Best Practices for...