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Featured Talks

M3 Clarity: The Three-Part Framework for
Creating Powerful Impact as a Thought Leader In 2019

Speakers, coaches, and consultants are fighting harder than ever to be heard. Jon Cook shares his proprietary M3 Clarity for building influence as a thought leader in your marketplace. You will learn why the world needs more manifestos, the secret to winning your audience's attention, and how to share messages that can change the world.

3 Persuasion Principles from Writing 1.4 Million Words in Six Years 

Jon Cook wrote over 1.4 million words in six years mastering the art of persuasion. Jon's experience uncovered a proven framework for building irresistible influence as a speaker, coach, or consultant. This featured talk explores three key principles of persuasion and how to implement each principle for dynamic influence.

Once Upon a Dopamine: How Brain Science-Based Persuasion Influences Storytelling, Success, and Human Satisfaction

"Storytelling is an art!" Spoiler alert: it's also a science... and science can be hacked. Jon Cook shares about the four chemicals our brains crave and how to ethically activate each chemical reaction through specific words and phrases. You will learn how to create a powerful connection in the minds of your audience as a thought leader.