Guess what? Video is becoming crazy popular for businesses, including entrepreneurs. Whether you're a one-person brand or you have a whole team, you've probably thought, "Hey, I should probably start using video to get my message out there." Spoiler alert: blogs are going the way of the dodo.
Think about how many blog articles you've read this month. Now, think about how many videos you've watched. Way more videos, right? There's a reason for that.
If you've already made a few videos with your phone, you've seen how powerful they can be! Now, it's time to up your game; you need more video equipment. You may still want to do selfie-style video on the go, but there are a few pieces of video equipment to help your next videos give a 'wow' impression. Here is some of the best video equipment for influencers and thought leaders in 2018:
Your phone may work well for a Facebook Live session, but that's about as far as you want it to go. If you're serious about creating videos for your business as an entrepreneur, you need a legit video camera. Here's the good news: it's more affordable than ever to get a high-quality video camera. Here are three of the best video cameras we've found for speakers, authors, and coaches in 2018...
Once you have a high-quality video camera, you need the right support equipment to make your videos look the way they're supposed to look. You don't need to spend thousands of dollars on expensive video equipment. Here is some of the best video equipment for entrepreneurs in 2018 that won't break your budget.
Of course, you should check to see what type of memory card your camera takes before buying a card. Most video cameras take SD cards, so we recommend the SanDisk 64GB Class 4 SDXC Flash Memory Card.
You know how hard it is to take a picture with one hand. Shooting a quality video is much easier with a reliable tripod. We love the AmazonBasics 60-Inch Lightweight Tripod with Bag. It’s easy to carry and compact for traveling. Our Keynote Content team bought ours back in 2015 and it's so easy to use.
We also recommend purchasing a smartphone-compatible Tripod Adapter for your cell phone. Here are a few different tripod smartphone adapters to consider:
Could you use your phone camera? Sure… if you want to catch the wind whipping by. If you’re just starting out, we recommend looking at the External Lavalier Microphone with 20' audio cable + Accessory Bundle for Canon VIXIA HF R500-R600-R700-R800 HD Video Camcorder. This small but mighty lapel mic features a 3.5mm TRRS Jack for Apple iPhone, iPad, iPod Touch, Android, and Windows Smartphones. It includes a leather storage drawstring bag with a wind muff and lapel clip. The audio quality is clear and controlled. Our Keynote Content team purchased ours in 2017 and it still works great!
Your audience may want a more off-the-cuff approach with you moving around. Shoot, you may want to move around yourself while filming. We recommend the Fugetek FT-568 Professional Selfie Stick. It comes with a Bluetooth remote that works with iPhones, Androids, GoPros, and most digital cameras.
The Fugetek FT-568 Professional High End Alloy Selfie Stick also comes with two interchangeable phone mounts. The best part of this selfie stick is that it extends to 49 inches so you can't even tell your video was shot with a selfie stick. The extensions have quick-flip locks to keep everything locked into place. No need to twist and lock; just flip the lock.
You could get a bunch of lamps around your office or house... or you could get one of the best video lighting kits available today at a killer price. The Fancierstudio 2400 Watt Professional Lighting Kit is an amazing deal on Amazon because it includes so many pieces:
Your computer probably already has a basic video editor, like iMovie or Windows Movie Maker. If you want to take it to the next level, get a copy of Adobe Premiere Elements 15 or Corel VideoStudio Ultimate X10. We could go into all the details and comparisons of why each video editing program is better than the other. Check out all the features here:
Are you ready to jump into video and generate more sales through video? Get your free copy of our resource The Video Marketing Launch Plan for Influencers. It will give you all the info you need to film, edit, publish, and share quality videos with prospective and current customers. We teach you how to:
Download your FREE copy of The Video Marketing Launch Plan for Influencers to get started today!